The Phoenix Challenge is a club dedicated to raising awareness about the Flexographic Printing Industry by allowing clubs from different colleges around the US to compete against each other using the skills and knowledge we have gained throughout the year in our Flexography program. Its intent is to teach students how to solve an industry-related issue by showcasing our skills in research, design, troubleshooting, and print production.
Flexographic printing is a method of printing large orders of labels or cartons at high speeds. The process involves transferring ink onto a substrate using flexible printing plates mounted onto rotating cylinders. Flexographic printing is in high demand because of its versatile and high-quality production.
The prompt issued to each college's Phoenix Challenge Club was to find a small business with fewer than one-hundred employees, a non-profit, or a school department and to rebrand it by creating three package print products. Students are challenged to re-create their clients' brand using no more than four print stations, or colors, per package.
Our club found a client who owns and runs a tea shop and cafe called Unwind. We want to streamline her brand and update her labeling. Our focus this year is to create packaging in a sustainable and eco-friendly way. We asked Unwind because we wanted to support a local business. We are excited to stretch and grow with Unwind this year.
The goal of being a member of the Phoenix Challenge Team is to gain valuable experience and knowledge in the printing industry before graduating into the workforce. We obtain firsthand experience running a flexographic printing press and learn how to work with clients and industry professionals. Our competition, judged by top industry professionals, offers us the opportunity for one-on-one interactions, hopefully helping with job procurement after graduation.
What Donations Will Do
Our project culminates in a competition in New Orleans from May 2-8, 2019. Your donation will help with our travel, lodging, and transportation for the seven-day trip and supply costs for our materials so that we can attend this creative competition in a fast growing market.
What You Can Do
We ask that you would make a donation to support our project by clicking the green Give button above. We appreciate every gift. Thank you for your belief in our mission. Once you donate, please share our project, not only to help our financial situation for this year, but to help our club be better prepared in the future.